Dive into your brand's greatest successes and failures. Customer centricity, persona building & content marketing matrix. Understand what to do, and what not to do.
Create a step-by-step process to craft an exceptional brand story for your brand that really connects with your potential customers, bringing you great results.
Smart activation. You know who they are, what they want, what their interests and motivations are, and you are even able to predict what they might want next.
EARLY BIRD OFFER TILL 14th FEBRUARY
EXPERIENCE & KNOWLEDGE FROM THE BEST
Both trainers have proven experience in training the trainers & mentoring top clients for the Google Digital Academy.
Gina Wessels is a strategic digital marketing and digital transformation consultant with over 16 years’ global experience across a range of industries including luxury hospitality and travel, airline, restaurant and catering, green coffee, wine, agriculture, pharmaceuticals and telecoms
Gina has been a partner of the Google Digital Academy for over 4 years where she delivers Brand, Mobile, Programmatic and most recently the Executive Leadership Transformation program on behalf of Google for their most prestigious clients. Gina is also a subject matter expert and facilitator for the award-winning Squared Online Digital Marketing Certificate.
COMPANIES GINA HAS WORKED WITH INCLUDE
Pilar Barrio works with Google as a lead facilitator for their Digital Academy, where she trains their top clients in mobile strategy, programmatic advertising and user-centric marketing. Her compelling style is straightforward, energising, stimulating of discussion and regularly inspires listeners into action.
In her key areas of expertise; video, social media and content marketing, Pilar has advised hundreds of brands looking to cut through the noise of the digital space. Having worked over 10 years at media groups such as Aegis or Havas Media, Pilar combines the know how of the top agencies and the expertise working all around the globe with some of the best brands.
COMPANIES PILAR HAS WORKED WITH INCLUDE
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