MARKETING

Digital Activation

This training does not come easy. In order for you to benefit from this training, you will be expected to do a small amount of pre course work, be prepared to have your current campaigns critiqued live, and expect a mind bending volume of practical "How to" information. We suggest you bring an open mind, a large notepad, spare pens, a laptop and plenty of Red Bull.

  • Learn the current best practices for digital transformation.
  • Identify which strategic planning model will work best for you.
  • Gain a comprehensive overview of the connected customer journey.
  • Understand the importance of an integrated strategy.
  • Know how to measure the effectiveness of your work.
  • Understand how agencies are being disrupted by the new digital economy and how to take advantage of this paradigm shift.

Lead Tutor of Google Squared Online, international speaker, trainer and consultant, having worked in 18 countries across 4 continents. His vast marketing and business building experience has resulted in him being recognised as an authority on digital marketing and aggressive business growth, having a no-nonsense approach, and for practicing what he preaches. Regular guest and keynote speaker and his informal and interactive approach continues to entertain audiences globally.

Few of the companies he has worked with over the years: Pepsi, Google, Experian, Nestle, Carlsberg, L'Oreal, Kraft, Disney, BMW, Sainsbury's, Tefal, PMI.

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