Customized project for the Nestlé group, involving Poland, Croatia, Serbia, Bosnia and Macedonia aiming to give a new perspective on the KA job to their people, to acquire new tools, to have better preparation and different approach towards customers and including marketing and others in developing business. Line managers, sales directors, and their KAM teams participated in the project.
- improved problem solving skills
- improved approach in analysis and planning
- improved organization within KA team and between other teams
- improved recognition of hot spots
- defining the long term plan for relationship development
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