Anadolu Efes
  • Metro

The Project

Customized project for Efes Georgia. A unique 1+1 day practical workshop which answered tough questions that both Project & Program Managers and Executives ask – how to effectively manage the challenges of today’s project environment in a turbulent economy, facing increased risks, maximizing the ROI on each project, with ever more demanding customers.

The Outcome

  • new customer segmentation model
  • improved relationship management approach
  • new key account development strategy
  • improved recognition of hot spots