We're going to reveal how to use gamification successfully to take you to the next level in employee engagement and motivation. We'll help you to experience and understand the science and psychology of how gamification works so well. We'll dive into understanding which rewards you can add to your toolbox to help drive motivation for the long term, as well as to gain their engagement in new projects and changes in the short term.

  • The theory behind gamification.
  • The Four Keys to Fun.
  • Practical areas in applying gamification to HR.
  • Game mechanics for your gamification toolkit.
  • Player types, understanding employee motivations.
  • Designing & implementing gamification, plus follow-up planning.

Chair of GamFed (the International Gamification Confederation). At GamFed he helps spread the use of gamification best practices to benefit as many people and businesses as possible. Entrepreneur in Residence at the University of Brighton for 8 years. As well as researching gamification for HR at CROME (the University's Centre for Research on Management and Employment), he lectures on gamification and entrepreneurship at undergraduate and post-graduate levels. He is Ambassador for Brighton & Hove Chamber of Commerce and for Worthing & Adur Chamber of Commerce.